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sustainability
Lufthansa: 7 million passengers opt for "more sustainable" flights
Lufthansa sees rising demand for greener travel: 7M passengers chose “sustainable” options in 2025. Green Fares and “TO Green” boost SAF use, cutting CO₂. The group also expands solutions for companies and cargo, supporting emission reductions and energy transition.
Dusit Hotels and Resorts joins GSTC in support of sustainable hospitality worldwide
Dusit Hotels joined GSTC to strengthen sustainable hospitality across its global portfolio. Its “Tree of Life” program supports UN goals through energy efficiency, renewable energy, waste and water reduction, community initiatives and responsible tourism practices.
SAS Scandinavian Airlines Ranked Number 1 Airline in Europe’s Largest Consumer Sustainability Survey
SAS ranks #1 in Denmark and Sweden in the Sustainable Brand Index 2026, reflecting strong consumer trust. The airline focuses on fleet renewal, efficiency and partnerships for alternative fuels, while addressing energy volatility and reducing reliance on fossil fuels.
Raffles Sentosa Singapore Preserves Sentosa Island’s Natural Environment and Cultural Heritage
Raffles Sentosa Singapore earned Green Globe certification. The resort protects biodiversity, cuts emissions with electric transport and solar energy, saves water, reduces plastic use, and supports mangrove reforestation initiatives.
We Commit to the Protection of the Environment
The hotel follows Marriott’s Serve 360 program, holding Green Key certification. It promotes biodiversity, eco transport and guest awareness, while reducing water, energy and waste through LEDs, recycling and cutting single-use plastics, aiming for zero plastic use.
Radisson Hotel Group commits to 100 net-zero hotels by 2030
Radisson’s VNZ programme targets net-zero hotels by cutting Scope 1–3 emissions via renewable energy, electrification and efficiency. Verified by TÜV Rheinland, pilots showed strong results and guest demand. Rollout starts in Europe, expanding globally with focus on sustainable operations.
China Southern Conducts Nation’s First End-To-End SAF Uplift
China Southern Airlines completed China’s first end-to-end sustainable aviation fuel operation, including fuel traceability, carbon accounting, and Scope 3 carbon credit trading to support greener aviation.
Google, American Airlines Use AI To Create More Sustainable Flight Paths
A Google and American Airlines AI trial shows planes can cut contrails responsible for major warming by adjusting routes. Tests reduced contrails by up to 62% without extra fuel, supporting more sustainable aviation and growing ESG focus in advertising.
Singapore Airlines, Thai Airways, and AirAsia See SAF Adoption as Aviation Game Changer
Airlines like Singapore Airlines, Thai Airways and AirAsia are adopting SAF to cut emissions by up to 80%. This supports greener tourism, net-zero goals and eco travel demand. Challenges remain, including high costs and limited fuel supply, requiring industry collaboration.